Thursday, 6 October 2016

Editorial practise for briefs.

Today we had to come up with a few ideas for an article we chose from the list we were given.  This exercise taught us what its like to work for a brief and make the clients happy. We had to show George and Dolores our drafts until they were happy with one of them and then we have to digitally colour it

 (Also teaches us digital work and what size to make the file and what colour we should use; CMYK or RGB. You should always work in RGB on the computer but when you come to print it, it should be in CMYK else the colours won't come out the way you want it to. This is important to remember for Olio. Else your picture will print out really dark.  To change it go to View, proof set up, and set it to working CMYK - then you pick what paper - usually go non-glossy as glossy tend to look stupid and cheap.)

I chose to look at the article called 'Need to lane a plane? In Australia, they break out the toilet paper'. I picked key information out to base my picture on.

The backstory is that in Australia, in urban places where they may not have proper runways or access to healthcare, if emergency healthcare is needed, they fly in on Plane. However If they have run out of fuses or are not able to get hold of any to designate a flight landing path, they simple soak toilet rolls (or Dunnies) in gasoline and pop them in hollowed out pineapples, which they line up and set fire to. They burn for about half an hour and they make about thirty of them at a time. Below is my key information list and my ideas.

  • Emergency medical help by plane
  • night-time landings
  • rough packed-dirt air-strip near cattle stations.
  • No flares - burning loo rolls in empty pineapples or coffee tins.
  • Beechcraft B200c plane
  • 30 rolls. Burns for half an hour.


Idea was abstract - to amuse and intrigue but is a bit too ambiguous

This was going to be mainly colour based with simple backgrounds and a red cross in the background but George didn't like this one as its too bare and not interesting enough.


This was by far the most interesting one, but George said I needed to make it clearer what was going on, and that it would be nice if you could see the pineapples too. Maybe a different view of the plane.
This one George and I liked - its interesting, captivating, draws the reader in and makes you question what is going on. George told me to do a second draft, bigger and tidier.


Was going to make the plane and burning pineapples really faint - like a pattern on the loo roll, and have a bright pastel pink and pineapple coloured background.







Final draft


Now to try adding colour!

The article can be read if you follow this web link:

http://www.nytimes.com/2016/10/04/world/what-in-the-world/Australia-emergencies-toilet-paper.html?ref=world


Two more almost complete roughs




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